Today, it is an iconic sports and entertainment brand that stretches across 7 continents, but in the 1970s, ESPN was a crazy idea that was being pitched to cable operators by Bill Rasmussen, a DePauw University graduate," reported Gerry Dick on his statewide television program. In a segment that ran over the weekend on Inside Indiana Business, Dick noted, "The man who launched a sports empire has been back on the Greencastle campus as an executive in residence and when I sat down with him this week...
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