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Prof. Jeff McCall '76 on Role of Technology in Political Campaigns

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"Younger voters aren't sitting in front of a television and watching a major network in the evening," Jeff McCall, professor of communication at DePauw University, tells Bizvoice. The magazine, published by the Indiana Chamber of Commerce, interviews Dr. McCall in a story headlined "Resurfacing the Trail: Politicians Add Digital Dimension to Campaigns."  When it comes to younger voters, the professor says, "To reach them, you have to find ways to do that. In some races, they may be the difference...

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